ArcSoft, Inc. is launching an array of exciting new imaging software technologies and multimedia solutions at PMA 2008 in Las Vegas. These solutions include print-project software, media management, and more. Visit us this week:

• Jan 31-Feb 2 at PMA, Technology Suite, Rooms 108, 110, 132, LVCC South Hall
• Jan. 30 at Sneak Peek, noon-3pm, Las Vegas Convention Center
• Jan. 30 at Digital Focus, 7-10pm, Mirage Hotel, Grand Ballroom

“This week is all about showcasing ArcSoft’s newest, most exciting imaging solutions and multimedia technologies to manufacturers looking to make a greater impact with consumers in 2008,” said Michael Downs, Vice President of Marketing and Business Development.

ArcSoft Embedded Imaging Technologies, discreet SDKs for digital cameras, camera phones, digital photo frames and printers, allow users to manage, process, view and print their digital images without ever having to transfer their pictures to a PC! These new features can be deployed faster and at a fraction of the cost of developing in-house. New or improved technologies include:

ArcSoft PerfectPortrait Capture™:

• Face tracking
• Smile detection
• Blink detection
• Auto red-eye correction

ArcSoft LoLight Capture™:

• Dynamic lighting
• Anti-shaking
• Smart de-noise

ArcSoft Panorama Family™:

• Still capture
• Burse capture
• Video capture

ArcSoft Print Creations™ application suite, this print-project software provides users with hundreds of richly-designed templates for creating their own greeting cards, album pages, photo books, scrapbooks, calendars, and more, using their own photos and personalized text. Projects can be printed at home, through online print services or shared electronically with friends. Several terrific improvements for Album Pages and Photo Books include:

• One click to change templates - layout, frame, background, etc.
• Users may control how many photos on a page rather than the template designer
• Users may control how many photos and pages are in a book
• Smart layout based on photo size - every photo fits into the page automatically
• Automatically groups photos into different pages based on the time the photo was taken
• Advanced “Scene Detection” chooses a photo as a background
• Frames that automatically fit the photos

ArcSoft MediaImpression™ application suite, this complete software suite with over 20 different modules, allows users to capture, browse, search, and organize media files; easily create a tremendous variety of projects featuring their photos, video, and music; and then share their creations including uploading to YouTube™. Application modules include:

• Auto import photos, video & music
• Webcam support
• Photo effects tools
• Photo editing tools
• Photo easy fix wizard
• Photo email
• Order photo prints online
• One touch upload to YouTube™
• Photo viewer with auto slideshow
• Print creativity with text, frames & clip art
• Geo-tagging – supports Google Earth
• Capture photos from video
• Media server (DLNA)
• Movie creation – mix photos, videos and music
• Scanner support
• Media player
• Easy archive photos
• Advanced slide show creation and sharing

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with OEM manufacturers, ArcSoft offers imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics. Visit www.arcsoft.com.

(C) 2008. All rights reserved. ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. All products and companies named herein are trademarks of their respective owners.