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ArcSoft Launches 3D Plug-in for TotalMedia Theatre 3 Platinum Users, Enabling Blu-ray 3D and Sim3D at Home

Its time for 3D!

— 6/8/2010 — Fremont, California —

ArcSoft, Inc., the world-leading multimedia software provider, announced today that its best-selling multimedia player application, TotalMedia Theatre® 3 Platinum now features a new 3D plug-in, which includes Blu-ray 3D and Sim3D™. With ArcSoft’s 3D plug-in, users now can enjoy Blu-ray 3D and native stereo 3D movies and video files, as well as turning regular 2D photos and movies* into realistic 3D.

Sim3D™, encoded in AVC-MVC, creates a realistic stereo 3D viewing experience in real-time. Native stereo 3D movies and videos include 3D-DVD, YouTube 3D files, and 3D videos that are encoded in Left/Right, Up/Down, Anaglyph, and more.

"We are proud to be the first in the industry to launch a Blu-ray 3D player in the retail market," said George Tang, ArcSoft Vice President and General Manager of Video and Home Entertainment Group. "Combined with Sim3D, all content*, including standard DVD movies and videos, can be viewed in realistic 3D."

3D Plug-in features:

  • Full Blu-ray 3D support
  • True 3D depth restoration, an algorithm based on scene and motion changes
  • Adjustable depth perception
  • Runtime switching between 2D and 3D modes
  • Supports various 3D encoded source videos
  • Supports various 3DTV displays, such as:
    • HDMI 1.4 3D Ready display – Frame Sequential (120Hz and up)
    • Micro-polarized display – Row/Line Interlace
    • DLP 3D TV/Projector – Checkerboard
    • Regular LCD and CRT display – Anaglyph (traditional Red/Cyan) format

For more information about TotalMedia Theatre 3 and 3D Plug-in, please visit

*Sim3D on Blu-ray is coming soon.

about ArcSoft

ArcSoft, Inc. is an industry leading software developer of multimedia technologies and applications across desktop and embedded platforms. Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices. For further details, visit

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